The Google Analytics Advantage

Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers. If you don't have a Google Analytics account, sign up today- it's free and easy to get started.  If you want to see what Google Analytics can do first-hand, take a tour now.

Why Choose Google Analytics?

• It's free
• It has all the features you need to improve online marketing performance
• It is easy to learn and easy to use
• It is scalable; as your site grows, Google Analytics will grow with it
• It can be integrated with your Google AdWords account
• It has the ability to track campaigns from multiple sources 

Latest Features

• Advanced Segmentation.  Isolate and analyze subsets of your traffic.
• Motion Charts.  Motion Charts add sophisticated multi-dimensional analysis to most Google Analytics reports.
• Custom Reports.  Create, save, and edit custom reports that present the information you want to see organized in the way you want to see it.
• Benchmarking.  Find out whether your site usage metrics underperform or outperform those of your industry vertical.

• GeoTargeting.  Find out where your visitors come from and identify your most lucrative geographic markets.